The Joy Writer team of professionals specializes in creating integrated marketing campaigns for clients in entertainment and fashion --- utilizing a unique blend of publicity, cross promotion, branding, red carpet/special events appearances, photography, videography, and online marketing and promotion.

With over 30 years combined experience in public relations and marketing, The Joy Writer professionals help their clients establish brand awareness. Their clients have consistently received favorable coverage with local, regional, national, and international TV, print, trade, and online media outlets such as Newsweek, USA Today, Dateline, Access Hollywood, Daily Variety, Los Angeles Times, NPR, Village Voice, Indiewire, NBC, CBS, ABC, FOX, Youtube, Myspace and others.

Understanding the marketplace and how to brand a client through special events, cause marketing, and online marketing allows The Joy Writer team to create greater brand awareness and market penetration for their clients. Their cross-promotion expertise includes creating client partnerships with high-profile companies to build universal recognition.

Producer, Daniel L. Paulson Productions (Saving Jessica Lynch),

Dan Paulson

TV, Film, Music

The Joy Writer customizes campaigns for celebrities, musicians, production entities, feature films, producers, writers and directors.

These exceptional campaigns incorporate both traditional and new media publicity elements, including exclusive industry event engagements such as internationally renowned film festivals, red-carpet appearances, screenings, photo shoots, youtube.com videos, reel development and industry networking.  
 

Fashion

Joy Kennelly of The Joy Writer holds a degree in Fashion Merchandising and regularly covers LA Fashion Week in her blog. She and her associates generate high profile exposure with their elite roster of makeup artists, hairstylists, stylists, photographers and designers. 

The Joy Writer has placed their client's work on nationally syndicated TV programs, international magazine features, and televised award shows.

“I'd like to recommend Joy Kennelly as a publicist primarily because she really believes in what she does. For Joy the job is just not work, it is the mission. If she believes in you, she will find the way to get you going; sometimes she will find a way to motivate you as an artist too!

She is not only a hard worker, she is a believer. I have achieved so many goals while working with Ms. Kennelly: she repositioned my image, updated my networks, helped me sign with new representation, created my personal Web site, and got me press in the Los Angeles Business Journal and LA Confidential, among other things.

I would say she is a great publicist, but she might as well be an impresario. She helps her clients because she cares and understands that if they become big stars, she will be working with big stars, which is where she belongs.”

Actor, Domiziano Arcangeli www.domizianoarcangeli.com